Beating Google search engine results like Paul Mendoza!
Lately I've become interested with where I rank on Google for searches. For a long time, I was interested with one particular metric and it was the search for "C# blog" and whether or not I was on the first page. For Google I sit right at the top of the second or sometimes the bottom of the first page. I really don't know what changes this on such a daily basis although I think it's based on which server is serving the content to me.
But I've come across some handy sites and things you should try for your blog or website if you're interested in this as well.
Google PageRankFirst, find out what your website's
Google Pagerank is. Google PageRank is how Google identifies how important your page is. I'm actually sure that there are decimals for this value but it's on a 1 - 10 scale, 10 being the most popular. My blog rates about a 5 as well as
FilePhantom.com but they're linked to by other websites.
LinksGoogle rates your site's importance based on how many people are linking to it.
For my blog though, anytime I make a comment anyplace on the internet, I always make sure to include a link back to my website. I don't actually know if Google has technology do differentiate a comment link and a non-comment link but I always make sure to link back to my blog. I'm hoping that this has some sort of impact on my Google rating.
Google Webmaster SitemapsGoogle Webmaster sitemaps tool is a great tool to analyze the performance of a site in Google in depth down to the level of seeing where dead links are in a site, page performance, queries people use when they find your page and a whole bunch more. I found this about two weeks ago and I find myself checking it far too often trying to figure out why someone found my site one way and not another way.
Finally....
Write on topics that people are searching for the mostIf I find I'm getting a bunch of traffic for a particular blog post, I try to write another blog post on that same topic but with a different twist. Content is king and this strategy generally seems to work for me.
So what works for you?